Social Media Campaigns

Date

Feb 2025

Client

Spellbee International

Location

Chennai

Spellbee International faced a highly competitive admissions season, with limited digital visibility and fragmented communication across schools. Their previous campaigns lacked the engagement needed to convert interest into actual inquiries. The main hurdle was reaching the right audience—parents and school administrators—in a meaningful, timely, and cost-effective manner.

Challenge & Solution

Ebranding Ads crafted a targeted social media strategy tailored to resonate with parents and educators. We developed engaging creatives, storytelling content, and multilingual ad sets to connect with diverse regional audiences. By leveraging data-driven targeting, custom audience segments, and geo-specific promotions, we ensured maximum reach where it mattered most.

Our Process

We introduced lead generation ads integrated with WhatsApp and instant forms, streamlining the inquiry process and boosting conversions. The campaign was continuously optimized based on real-time insights to maintain momentum and cost-efficiency.

Result Driven

We strategized and executed a full-scale social media campaign across Instagram, Facebook, and YouTube, targeting parents, educators, and school communities. Through engaging creatives, parent-focused messaging, and geo-targeted ads, we highlighted the benefits of enrolling in Spellbee-certified programs